7. Our social media sites
7.1 Responsibilities
Responsibility for the data collection and processing described below lies partly with us, PreZero Stiftung & Co. KG and partly the respective operators of the social media platforms. For certain types of processing, we and the platform operator act as joint controllers as defined in Article 26 GDPR.
We operate the following social media sites:
Facebook: https://www.facebook.com/PreZero/
Instagram: https://www.instagram.com/prezero_deutschland
YouTube: https://www.youtube.com/channel/UCw6ZFxx5JpemTckp9RclciQ
LinkedIn: https://www.linkedin.com/company/prezero-deutschland/
Xing: https://www.xing.com/pages/prezero
7.1.1 Responsibility of the platform operators
We only have limited control over the processing of data by the operators of social media platforms (e.g. the management of members and the information shared). In the situations in which we are able to have influence and can set parameters for the data processing, we endeavor to ensure within the confines of the options available to us that the social media platform operator deals with the data in accordance with data protection law requirements. In many cases, however, we are unable to influence the way in which social media platform operators process data and also do not know exactly which data they process.
The platform operator operates the entire IT infrastructure of the service, maintains its own data protection provisions and maintains its own user relationship with you (if you are a registered user of the social media service). In addition, the operator is solely responsible for all questions regarding the data of your user profile, to which we as a company have no access.
For more information on data processing by the provider of the social media platform and further objection options, please refer to the provider's privacy policy:
Facebook: https://www.facebook.com/privacy/explanation
Instagram: https://privacycenter.instagram.com/policy/?entry_point=ig_help_center_data_policy_redirect
YouTube: https://www.youtube.com/howyoutubeworks/policies/community-guidelines/
LinkedIn: https://www.linkedin.com/legal/privacy-policy?trk=d_org_guest_company_overview_footer-privacy-policy
Xing: https://privacy.xing.com/de/datenschutzerklaerung
7.1.2 Our responsibility as PreZero Stiftung & Co. KG
7.1.2.1 Purposes and legal basis of data processing
We process data on our social media sites for the purpose of providing information to customers about services, promotions, prize draws, specific topics and latest company news, to interact with visitors to our social media sites on these topics, and to respond to relevant inquiries and positive or negative feedback.
We merely reserve the right to delete content if it becomes necessary to do so. Where applicable, we share your content on our site if this is a feature of the social media platform and communicate with you via the social media platform. Article 6(1)(f) GDPR is the legal basis for this. The processing is carried out for the purpose of our public relations work and communications. The operator has no influence on how we process your data in the context of customer communication or competitions.
As already mentioned, where social media platform operators give us the option, we make sure we design our social media sites to be as compliant as possible with data protection laws.
7.1.2.2 Recipients / Recipient categories
The data you enter on our social media pages, such as comments, videos, images, likes, public messages, etc., are published for this purpose by the social media platform and are not used or processed by us for any other purpose at any time. We merely reserve the right to delete unlawful content if it becomes necessary to do so. This would be the case, for example, for posts that infringe rights or violate the law, comments that incite hatred, offensive comments (sexually explicit content) or attachments (e.g. images or videos), which may be in violation of copyrights personal rights or criminal law.
Where applicable, we share your content on our site if this is a feature of the social media platform and communicate via the social media platform. If you submit a request to us on the social media platform, we may also refer you to other secure communication channels that guarantee confidentiality, depending on the response required. You always have the possibility to send us confidential inquiries to our address mentioned under section 1. or in the imprint.
7.1.2.3 Obligation to provide your data
You are under no statutory or contractual obligation to provide personal data to us. We do not collect any personal data from you when you use our pages on social media for purely informational purposes. Therefore, if you do not wish to provide us with any of your personal data, you can still visit our pages. However, in this case, you will not be able to use advanced features such as the messaging function, posting pictures or posts, etc.
7.1.2.4 Storage duration
All personal data that you provide to us in connection with inquiries will be deleted or securely anonymized by us no later than 90 days after your final reply. The information is retained for 90 days in case you contact us again after receiving a response from us on the same matter and we need to refer to our previous correspondence. Based on experience, we generally do not receive any questions concerning our responses after 90 days. If you assert your rights as a data subject, your personal data will be stored for three years after the final response in order to document the fact that we provided you with comprehensive information and that the legal requirements have been met.
Any public posts by you on any of our social media pages will remain in the timeline indefinitely unless we delete them due to an update of the underlying topic, a violation of law or violation of our guidelines, or you delete the post yourself. With regard to the deletion of your data by the operator itself, we have no means of intervention. The privacy policy of the relevant operator therefore also applies in relation to the storage period.
7.2 Joint responsibility
In some cases, we and the operator of the social media service act as joint controllers as defined in Article 26(1) GDPR:
We and the platform operator act as joint controllers with regard to the web tracking methods used by the social media platform operator. Web tracking can also take place regardless of whether you are logged in or registered with the social media platform. As already explained, unfortunately we have almost no control over the web tracking methods used by social media platforms. We are unable, for example, to switch web tracking off.
The legal basis for the web tracking methods is Article 6(1)(f) GDPR. Optimizing social media platforms and the relevant fan pages is seen as a legitimate interest for the purpose of the above provision.
Further information on the recipients or categories of recipients as well as the storage period or the criteria for determining the storage period can be found in the privacy policies of the platform operators. We do not have any control over this.
The options for exercising your rights to prevent these web tracking methods can be found in the privacy policies of the platform operators. You can also contact the platform operators via the contact details provided in the respective imprint.
We have only a very limited ability to influence and prevent the provision of statistics to us by social media platform operators. However, we do make sure that we do not receive any additional optional statistics.
Please be aware: It cannot be ruled out that the provider of the social media platform may use your profile and behavioral data, for example to evaluate your habits, personal relationships, preferences etc. PreZero Stiftung & Co. KG has no influence on the processing or disclosure of your data by the provider of the social media platform.
